Framing The World Through My Photographs
In 2006 Dove launched their real beauty campaign to promote the Dove Self-Esteam Project. The centre of the campaign is a 75 second time lapse video produced by Ogilvy & Mather in Toronto Canada. The piece was first promoted online first been shown on the 6th october 2006 and was later broadcast on TV and cinema spot in the Netherlands and the Middle East.
This film supports Ritchins text even more as it shows how much you can trust the images that we see everyday on advertisements.